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Beauty Guru Natalia Arakelian on aesthetic consulting, clean beauty, wellness and more!

This week we had the honor of meeting Natalia Arakelian. She is one of the loveliest and cutest humans we've met thus far. Listen to the episode now by CLICKING HERE. Head back over to this page for the show notes below:

♡ Initial Driver into the industry

Ever since she was a little girl she was into beauty. As a child she would always try on her mother's creams and create her own skincare concoctions. It wasn't until she took a USC entrepreneurship program that she realized she wanted to capitalize on something in the beauty/skincare world. She quickly learned that to penetrate this industry she needed to gain credibility. This led her down the path of getting her aesthetician license. She continued to study and look up various research in order to become more educated. Tali soon ended up working at a plastic surgery office. Over there she found herself building her aesthetic consulting agency because she was already providing wellness checks on the job and while off the clock!

She began gaining exposure via instagram and word of mouth. She notes that her Armenian background helped her cultivate many relationships as it is a strong tightly-knit community in SoCal. Tali was always the go-to person for skincare and self-proclaimed herself as the, "beauty guru" in many different settings. Thus, the consulting brand was born.

♡ DermaDame Instagram

The instagram was started initially to provide skin tips. With time, that is how she developed her extensive following. After the following came the consulting. She thought she was giving out common sense information but it turned out that there were a lot of things people didn't know. Her instagram is literally tailored for educating people about beauty, health and wellness (SOUND FAMILIAR?!).

♡ Aesthetic Consulting

Tali typically tailors her consulting to peoples needs. This includes holistic wellness check ups, skincare consultations as well as aesthetic consultations for both surgical and nonsurgical options.

♡ How does the process work?

You book via instagram and you can either get an in-person visit or virtual through the Zoom platform. Prior to your first appointment Tali will give you a preliminary quiz depending on what you would like to work on (i.e.: skincare haul) and go through your history (i.e.: allergies). Finally, she will ask you what you're looking to achieve and the show begins!

Note: For virtual visits tailored around skin issues Tali requests three photos of your skin, makeup-free of course. After a treatment plan is established you will undergo a follow up appointment to see how you are doing and if any changes need to be made.

♡ Brands she works with

Only sustainable, hypoallergenic clean beauty products allowed!

♡ Favorite DIY

She is a big lover of body scrubs and body care!

Her favorite DIY scrub is the Brown Sugar Scrub


  • Rose hip oil

  • Shea butter

  • Jojoba oil

  • Coffee grounds

  • Brown sugar

Let the product sit overnight before use

If you can't tell she loves using products that you already have around the house!

♡ Clean Beauty Advocate

Tali believes that the junk in our food and cosmetics such as, synthetic dyes may be linked to the rising cases of cancer and mental illness. She believes that you should use products that have a short list of ingredients that you can pronounce and look up on Google.

Two great apps she uses before purchasing a product are:

Note: Fragrance is one of the most toxic ingredients so you want to avoid products with any added fragrance

There are many products that are claiming to be vegan and cruelty free. This does not mean it is a clean beauty product. You want to make sure that your skincare is clean, unscented and colorless.

♡ Nighttime Routine

Tali is a night owl so this routine is sacred for her:

She starts her night with either a lavender or eucalyptus scented candle. Followed by a shower using a DIY body scrub. Then comes her rose water toner followed by serums

Note: Layering should always go from light to heavy products

Tali alternates between retinol and AHA/BHA products. She's currently obsessing over the lactic acid treatment by Biologique Recherche. And finally a good eye cream.

Other key parts to her nightime/insomniac routine:

Slip Sleepmask because she is a life long insomniac

Silk Pillowcases because your bed should feel like a hotel room

Body lotion before bed

Lavender essential oil

Twenty minutes before going to sleep she stops using the phone and reads instead

Note: Tali rarely misses her night routine but at the very least she always removes her makeup, applies moisturizer and showers before bed

♡ At home LED light mask

There is a big discrepancy between professional products and the ones sold on amazon. The professional grade products work way better and penetrate deeper into the skin. Same thing goes for high frequency products as they aren't as strong as the professional ones so don't get duped.

One she has been using is by a spa equipment company:

Radiofrequency LED light (reserved for those with a professional aesthetic license)

If you feel the pain then the product is working!

♡ Secret Tips

Let's go back to the basics:


Everybody needs to drink water and put the soda down

If you can't drink water on its own add something to it like mint, fruit, etc.

Tali's favorite: Pink Himalayan salt added to a cup of water

Less social media use

Everyone is so plugged into their phones and laptops that they don't have time for happiness

Go for a walk or a run, open your windows and get out there!

Healthy Diet and Exercise

Health is the most important thing in the world and our bodies are our temples

Everything you put into your body will show externally so a clean diet is key!

In summary a combination of nature, hydration and a good diet is what you need.

♡ Where to find her?

Website Coming Soon: derma dame

You can book via the platforms above.

That's all for this week, don't forget to leave us feedback, rate, review, subscribe and send in your questions so we can continue to improve as well as, provide you high quality content.

Disclaimer: The Content on our podcast/website is not intended to be a substitute for professional medical advice, diagnosis, or treatment. Always seek the advice of your physician or other qualified health provider with any questions you may have regarding a medical condition. Never disregard professional medical advice or delay in seeking it because of something you have read on this website.

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